About
Background and experience
Biography & Approach
The Elevator Pitch
I use technology to create meaningful experiences that drive results.
Professional Bio
Le'Rhone is a high-capacity digital marketing technology leader with a demonstrated history of creating meaningful experiences that drive results. He's partnered with organizations of all sizes and has helped them navigate technology solutions to achieve winning business objectives. He's passionate about leadership, public speaking, and using technology to make a difference.
My Approach
Outcomes Driven
Results matter. Creating systems to navigate a sea of tasks so teams can prioritize the right initiatives that produce the desired outcomes for the business and our clients.
Entrepreneurial
Helping to define new and creative approaches to challenges to achieve business objectives and create value.
Empowering Teams
No one likes a micromanager. When you have talented people in the right roles, everyone wins. The goal is to find the best team members and put them in positions where they win today and show continued growth in the future.
Cross-discipline Collaborator
The greatest success comes from pulling the best ideas from the full team. Working closely with Creative, Technology, Strategy, Client Service, and other members of the product team ensure the best ideas find their way to the surface.
Organizationally Focused
Ideas are great, but they shouldn't be made in a vacuum. Aligning team and department goals with initiatives that are important to the larger organization shows a commitment to the objectives of senior leadership and creates a unified vision.
Transparent Communicator
There are few things more frustrating than lack of clear direction. Establishing trust, communicating clearly and often, and creating clear next steps is key for the continued development of team members.
Positive Motivator
Positivity is underrated. While it's important to be realistic and not sugar-coat issues, maintaining a posture of positivity can do wonders for motivating teams and achieving meaningful results.
Life-long Learner
Digital is ever-changing and we need to equip ourselves with new concepts, approaches, and the learnings of others. We're not chasing fads; we're staying on top of where the industry is going and adjusting our initiatives to stay ahead.
Experience
How it started
Working on the original Blue Media Group website in 2004 with my Blackberry, the Web Design Business Kit, and a celebratory cookie.
VP Technology, Healthcare
Bounteous
2022 - Present
Helping leading health companies win digitally by continuously innovating brand experiences that drive transformative results.
Senior Director, Acquia Development
Bounteous
2020 - 2022
Supporting the Bounteous Drupal practice through co-innovation with our clients and our ever-growing partnership with Acquia. We're an Acquia Global Level Partner, 2021 and 2019 Acquia Partner of the Year, 2020 Acquia Marketing Innovation Partner of the Year, and in 2021 received the Acquia Engage Radical Innovators Award and became one of the first Acquia Practice Certified Partners.
Director of Technology
The Archer Group
2008 - 2020
Created meaningful experiences that made a difference for our clients by delivering high-quality digital solutions, building a team of talented technologists, promoting emerging platforms, advocating for accessibility, and growing technology partnerships.
Retail Services
HSBC
2007 - 2008
Supported HSBC-branded retail credit cards for Boscov’s, Bon-Ton, Best Buy, and Costco.
Principal
Blue Media Group
2004 - 2008
Designed and developed digital marketing solutions and provided technical direction for startups, small businesses, and non-profits.
Select Clients
- Acquia
Technology - Appleton Estate
Beverages - Chase
Financial Services - Fair Square Finacial
Financial Services - JG Wentworth
Financial Services - Johnson & Johnson
Healthcare - Kind
Snack Foods - M&T Bank
Financial Services - March of Dimes
Non-profit - MedImpact
Healthcare - Morgan Stanley
Financial Services - Penn Mutual
Insurance - Pfizer
Pharmaceutical - Project Management Institute
Professional Association - Wawa
Quick Service Restaurant - Wilmington Trust
Financial Services - Special Olympics Delaware
Non-profit - U.S. Vision
Retail
Education & Certifications
Wilmington University
Bachelor of Science, Marketing
Applying advanced marketing strategies in using market analytics, integrated communications and the latest marketing technology to meet the goals of the organization.
ValueSelling Associates
ValueSelling Framework
April 2020
Acquia Certified Site Builder - D8
Acquia
May 2020
Acquia Certified Site Builder - D9
Acquia
July 2020
Acquia Certification Contributor
Acquia
March 2022
Speaking & Events
- From Friction To Freedom: The Story Of Birdi's Digital Transformation With Drupal
Bounteous, 2023 - Digital transformation or digital adaptation?
Agile Digital Transformation Podcast, 2023 - Composable And Co-Innovation: A Game Changer For Customer Experience
Acquia Engage New York, 2023 - Co-innovating the Customer Experience with Composable
Acquia Engage Chicago, 2022 - Co-innovating the Patient Experience With Headless Drupal
Acquia Engage Miami, 2022 - The Hitchhiker's Guide to Drupal DevOps
Bounteous, 2022 - Still excited about Drupal and why you should be too
DrupalCampNJ, 2022 - Putting The Continuous in CI/CD: Deploy in Minutes, Not Weeks
Bounteous, 2022 - 3 Ways To Make Sure Your Drupal 7 to Drupal 9 Migration Goes Poorly
DrupalCon North America, 2022 - Drupal 7 end of life is near - migrate to Drupal 9 fast and easy
Bounteous, 2022 - Is Decoupled Drupal Right for You?
DrupalCampNYC, 2021 - Three Approaches to Building Your Next Drupal Site
DrupalCon Europe, 2021 - Building Enterprise Drupal Websites
Bounteous, 2021 - Bounteous Employee Showcase
Tech Elevator, 2021 - Diversity & Inclusion in Tech Panel
Tech Elevator, 2021